Announcing a partnership with Amazon Music on Tuesday (Oct. 18), K-Dot’s forthcoming show is not only poised to be a true reflection of “The Big Steppers” experience, but a celebration altogether. Ringing in the 10th anniversary of his culture-shifting LP, good kid, m.A.A.d city, on the same day, Lamar will be releasing limited edition vinyl copies of the record on Oct. 21 — 24 hours before he takes the stage.
Following the leads of The Weeknd, Drake and Kanye West, the pgLang mogul is just the latest to team up with Amazon Music for an exclusive livestream. Premiering at 2 p.m. EST on Saturday (Oct. 22), the show will be available to watch on both Prime Video and Twitch, which will also include sets from Baby Keem and Tanna Leone.
Amid his 65-date world tour — which will end on Dec. 17 in New Zealand — Lamar is already working on his next project, according to close collaborator Sounwave. “Oh, we always start, immediately after,” he told Complex in August. “Like, we’re starting on the next one now. That’s never going to change, all the way from The Kendrick Lamar EP. The next day, we started on Section.80. It’s just the ideas never stopped. That’s one of the main reasons I go on tour with him, is to create the next album.”
Presumably crafting this future record on the road, K-Dot surprisingly revealed to W Magazine that he was initially hesitant on dropping Mr. Morale to the masses.
“When I got to completion and I said, ‘I may or may not put this out; I’m not going to put this out; it’s way too much,’ I thought about my children. I thought about when they turn 21, or they’re older in life, and when I got grandchildren, or if I’m long gone — this can be a prerequisite of how to cope. That’s the beauty of it for me.”Kendrick Lamar, W Magazine
Thankfully, Mr. Morale made its way into the hearts of many, as the album now vies for an Album Of The Year nomination at the 2023 GRAMMY Awards. A shoe-in for most hip-hop fans, Lamar continues to make big steps for himself and his label pgLang since leaving Top Dawg Entertainment in May.
Check out more info on Kendrick’s “Live In Paris” show here!