Underground kingpin UnoTheActivist is not only a “Product of a Playa” on his latest effort, but continues an impressive run as one of the leaders of SoundCloud’s past and present.
As a pioneer for the original class of internet era wordsmiths, Uno’s new visual is as scintillating as he is. Partnering with Our Generation Music — brought to you by OGM director SaintOnSet and co-editor Cam Nichols — the Atlanta rapper outwardly wows viewers with his performance, cutting through the exclusive visual’s video game-inspired cinematography standing atop skyscrapers like he’s Batman.
Following his previous track “Pay Up!” (June 10), listeners are still patiently waiting for Uno’s forthcoming LP, Limbus 3. Stemming from his holdover tape Limbus 2.5, Uno’s been more than active in the last year — sharing Unoverse 3, his collab tape with MadeinTYO, Yokohama, and officially releasing his TikTok viral hit “Not One Of Dem.”
“Product of a Playa” is the latest exclusive music video from Our Generation Music, preceded by premieres in Matt Ox’s “Tap Dat” and K Suave’s “Make It Back.” The multifaceted media brand has also rolled out its new live performance series “OGM Live” which currently features DC The Don and KA$HDAMI.
Watch Uno’s “Product of a Playa” below!
